Lesson 11 of 1614 minIntermediate

Attribution and reporting

Dashboards people actually open

One screen: visibility, traffic, conversions, and the three things you are working on this month.

Why this lesson matters

This lesson belongs to Attribution and reporting, the part of Analytics & Optimisation where the goal is: speak in outcomes, not sessions.

Read it once, then do it straight away on a real site inside RankTracker. Nothing here is theory for its own sake — every step produces something you can show a client.

Do it now

  1. 1Open RankTracker with sample data already loaded, so you are not stuck on setup.
  2. 2Track the keywords from this lesson.
  3. 3Build a one-screen dashboard combining ranking visibility and organic conversions.