Lesson 5 of 1715 minIntermediate
Prospecting
Competitor backlink gap
Sites linking to two or more competitors but not to you are the highest-conversion prospects in link building.
Why this lesson matters
This lesson belongs to Prospecting, the part of Link Building Strategies where the goal is: build a list you would be proud to be linked from.
Read it once, then do it straight away on a real site inside RankLinks. Nothing here is theory for its own sake — every step produces something you can show a client.
Do it now
- 1Open RankLinks with sample data already loaded, so you are not stuck on setup.
- 2Browse real placement inventory.
- 3Build a 50-site prospect list from a competitor gap analysis and qualify each row.