Lesson 1 of 1615 minIntermediate
Architecture and categories
Category pages are your money pages
Most commercial demand is category-level, not product-level. Category pages deserve real copy, internal links and dedicated keyword mapping.
Why this lesson matters
This lesson belongs to Architecture and categories, the part of E-Commerce SEO where the goal is: make categories your ranking engine.
Read it once, then do it straight away on a real site inside RankTracker. Nothing here is theory for its own sake — every step produces something you can show a client.
Do it now
- 1Open RankTracker with sample data already loaded, so you are not stuck on setup.
- 2Track the keywords from this lesson.
- 3Map your top 20 commercial queries to categories in RankTracker and flag every query with no owning page.