Lesson 14 of 1612 minIntermediate
Tracking and iteration
Location, device and language settings
Rankings differ by country, city and device. Mismatched tracking settings are the most common cause of "my rankings look wrong".
Why this lesson matters
This lesson belongs to Tracking and iteration, the part of Keyword Research Mastery where the goal is: measure what you chose to chase.
Read it once, then do it straight away on a real site inside RankTracker. Nothing here is theory for its own sake — every step produces something you can show a client.
Do it now
- 1Open RankTracker with sample data already loaded, so you are not stuck on setup.
- 2Track the keywords from this lesson.
- 3Set up a 50-keyword tracking project with the right location and device, then baseline share of voice.