Lesson 10 of 1313 minIntermediate

Retention and engagement

Reading the retention graph

Every cliff is a specific editing lesson. Fix the pattern in your next three videos rather than agonising over the last one.

Why this lesson matters

This lesson belongs to Retention and engagement, the part of Video & YouTube SEO where the goal is: keep people watching.

Read it once, then do it straight away on a real site inside RankTracker. Nothing here is theory for its own sake — every step produces something you can show a client.

Do it now

  1. 1Open RankTracker with sample data already loaded, so you are not stuck on setup.
  2. 2Track the keywords from this lesson.
  3. 3Analyse the retention graph of your last video and list the three biggest drop-off causes.