Lesson 14 of 1715 minBeginner
Internal linking and measurement
Hub-and-spoke internal linking
A hub page links to every spoke, and each spoke links back plus sideways to two siblings. This is how clusters lift together instead of individually.
Why this lesson matters
This lesson belongs to Internal linking and measurement, the part of On-Page SEO where the goal is: distribute authority and prove the change worked.
Read it once, then do it straight away on a real site inside RankTracker. Nothing here is theory for its own sake — every step produces something you can show a client.
Do it now
- 1Open RankTracker with sample data already loaded, so you are not stuck on setup.
- 2Track the keywords from this lesson.
- 3Add three contextual internal links from your strongest pages to one page stuck on page two, then track it in RankTracker for 28 days.