16 lessons on dominating local search and Google Maps for your service area. Master Google Business Profile optimisation, local citation building, review generation, local schema, and the map pack ranking signals that drive foot traffic and phone calls. Every lesson uses RankLocal on your real listing.
After completing Local SEO Mastery, you'll have a complete working mental model of how search engines operate — not surface-level bullet points, but a deep enough understanding to diagnose problems, set realistic expectations, and build an evidence-based SEO strategy. Every lesson connects the concept to a practical task in RankAudit so you leave with work done, not just knowledge acquired.