Local SEO Mastery
Local SEO
Local SEO is its own discipline with its own ranking system. Proximity, prominence and relevance drive the map pack, and the profile you rarely think about matters more than your homepage.
What you'll learn
Fully optimise a Google Business Profile
Build and clean up citations at scale
Track rankings on a geo-grid, not a single point
Run a review generation and response system
Handle multi-location and service-area businesses
Course curriculum
4 modules · 16 lessons
Understand how the local map pack works and get a Google Business Profile fully set up and optimised.
Practical tasks
One assignment per module — the part that turns theory into rankings.
Practical task · Google Business Profile Foundations
Connect your Google Business Profile to RankLocal and run the profile completeness check.
Practical task · Reviews and Reputation
Set up an automated review request sequence and a response template library inside RankLocal.
Practical task · Citations and Local Content
Run a citation consistency scan in RankLocal and draft one new local landing page for a target city or suburb.
Practical task · Links, Multi-Location and Advanced Local
Identify three local link opportunities in RankLinks and add LocalBusiness schema to your primary location page.
Exam and certificate
Local SEO Certificate
Complete every lesson, then pass the exam at 80% to claim the certificate.
Questions about this course
This course is also published publicly at rankar.ai/academy/local-seo-mastery